However, visionary leaders who are optimistic by nature see those challenges as opportunities to innovate. The ISOutsource leadership team saw the pandemic as a time to connect more deeply with clients and team members and listen to their challenges. We were intentional in being empathetic and spent a lot of time understanding their challenges. We learned that asking a simple open-ended question like “what keeps you up at night?” helped us understand the needs of our clients and team members. This in turn, helped us to adapt and put the business in a position to address their needs and help our clients emerge stronger from the pandemic.
Navigating the Pandemic
The COVID-19 pandemic introduced a new set of risks that many small and medium-sized businesses were not prepared to handle. The volatility in the economy, uncertainty in consumer behaviors, inability to meet team members and collaborate face to face were just a few challenges businesses were facing at that time. ISOutsource perceived this as an opportunity to use technology to help drive clarity for clients.
ISOutsource promptly pivoted to helping clients understand and implement the appropriate technologies to assist with scalability, security, productivity, collaboration, business intelligence and governance. Small and medium businesses can be averse to spending resources on technology, and a natural reaction to the pandemic was to tighten up the purse strings even more. Once the initial shock of the economic shutdown had passed, clients turned to ISOutsource Consultants as trusted advisors whose knowledge and experience helped them make technology decisions with confidence.
A Paradigm Shift in Technology Consulting
In our experience working with small and medium-sized business owners over the last 29 years, we have found that most businesses respond inadequately (or too slowly) to the changing landscape around them and hence fail to reach their potential. Our goal as trusted advisors and consultants is to help businesses proactively anticipate change, innovate, transform, and realize their full potential.
Managed Service Providers (MSPs) have traditionally focused on just IT infrastructure services. Hence, client expectations on MSPs have historically been around the cost of service, average response time, resolution time, quality of service, etc. ISOutsource strives to usher in a new era for the Managed Services business. We are building technology platforms and frameworks that help our clients use technology in a transformational capacity rather than seeing it as a necessary evil to ‘keep the lights on’. ISOutsource takes a consultative approach by striving to understand a client’s business model and considering their opportunities/ threats landscape when developing a technology strategy.
Helping Businesses Harness the Power of Technology
Our vision is to create thriving communities of happy, productive, and supported businesses. We do this by becoming Trusted Advisors for our clients and increasing the probability of their success by providing innovative and strategic technology solutions tailored to their specific business requirements. ISOutsource helps organizations move up the technology maturity ladder and shift from a ‘reactive’ mindset to a ‘transformational’ mindset. Most of our clients do not have a technology background — they are experts in healthcare, law, accounting, construction, retail, hospitality, etc. ISOutsource plays the role of their virtual Chief Information Officer and Chief Information Security Officer.
ISOutsource provides a wide variety of IT and Consulting services. Whether it is managing the entire IT infrastructure or helping put regulatory compliance measures in place, we look for ways to optimize the IT spend of our clients and redirect their savings towards strategic initiatives that help them reduce operational costs, mitigate business risks, and increase profits. We offer tools and expertise to improve the defense of our clients systems and help them lower the probability of being negatively impacted by cybersecurity attacks.
Our mission as trusted advisors is to empower clients to succeed by providing innovative and strategic technology solutions, strengthening communities one business at a time. We are client-centric, innovative, results-driven, and trustworthy. We empower our team members in their pursuit of excellence and client satisfaction.
About ISOutsource
ISOutsource is a modern technology consulting company and was recognized as a ‘Top 10 Security Solutions Provider’ by a leading magazine among many other accolades during the year 2021. We are well-positioned to serve and grow our client base in Washington, Oregon and Arizona helping them move from reactive to transformational in their use of technology.
Author:
Naveen Rajkumar is the CEO and President at ISOutsource.
He has over 20 years of digital transformation experience and is passionate about creating thriving communities or happy, productive, and supported businesses.